Books by William Hook
Written from thirty years of doing the work, not watching it. Plain language, real numbers, and the mistakes worth avoiding.
Before You Quit Your Job
How to Build a Real Estate Business the Smart Way, So You Don’t Have to Start Over
WILLIAM HOOK
AVAILABLE NOW
Before You Quit Your Job
How to build a real estate business the smart way, so you don't have to start over.
Most people leap into full-time investing on optimism and a couple of good months, then spend two years rebuilding what they tore down. This book is the honest conversation nobody has with you first: what has to be true before you hand in your notice, what a real business needs underneath it, and how to tell the difference between a good year and a good business.
It covers the decision itself, the numbers behind it, and the structure that keeps a new investor solvent while the pipeline fills.
Inside
- Making the jump, and when not to
- Finding your why, and testing it
- Decision guidelines before you leap
- Setting up the business properly
- Defining your market and neighborhoods
- Team building and talking to sellers
- Exit strategies and the Two Numbers
- The money, and the marketing
Before You Flip a House
The Professional Investor System for smart acquisitions.
“I dislike the phrase flip a house. I prefer rehabbing. We are taking a distressed property and turning it into something beautiful.” That is where this book starts, and it sets the standard for everything after it: every house is someone’s home, and it should be built to generate good memories rather than constant repairs.
It is the acquisition book. How to choose the right neighborhood before the right house, how to know your own financial comfort and risk tolerance before you bid, and the three rules that govern every rehab. Written for the investor who wants a business, not a hobby.
Inside
- Flipping as a business, not a hobby
- Why most first flips fail
- The three rules that govern every flip
- Defining your financial comfort level
- Choosing the right neighborhood first
- Drawing your boundaries
- The Windshield Test
- Days on market, and when to pass
Before You Flip a House
The Professional Investor System for Smart Acquisitions.